Let me begin by saying that you should never abuse the heading tags hoping to see an increase in your organic search rankings. Heading tags are nothing new to search engines, and the big search engines like Google do a great job of filtering out sites that spam these tags in hope of better rankings.... [More]

I recently covered The Ideal Shopping Cart Button Text, but now I want to focus on the actual button itself. You basically have 2 different types of people that create buttons. 1.) The Programmer - He/She wants a simple button that works. The opt for a default HTML style button as shown here: 2.... [More]