Let me begin by saying that you should never abuse the heading tags hoping to see an increase in your organic search rankings. Heading tags are nothing new to search engines, and the big search engines like Google do a great job of filtering out sites that spam these tags in hope of better rankings.... [More]

I recently covered The Ideal Shopping Cart Button Text, but now I want to focus on the actual button itself. You basically have 2 different types of people that create buttons. 1.) The Programmer - He/She wants a simple button that works. The opt for a default HTML style button as shown here: 2.... [More]

There are a lot of different ways to name your shopping cart button. Some people think that making their button look different and named different will help draw more attention to it and therefor more items will be added to their users shopping carts. The reality is, going against the norm is going to hurt you more then help. [More]

Replying to emails is part of running an online business. Either you are doing the replying yourself, or you are paying someone to do it for you. Either way, it will save you both time and money to use canned responses. After you customize either Outlook or Thunderbird, you can deliver paragraph's of canned responses to your customers with just a few clicks of your mouse. [More]